Three Things I Write About, Who I Write for, and Why It Probably Matters to You

Production Alchemist covers three things: game production craft, flow-based delivery, and AI workflows for producers.

Thirty-plus years on the floor. Mobile, console, PC, VR, web. Top-grossing F2P apps, AAA award-winners, cancelled projects, shovelware. The full spectrum.

Every game I shipped (or didn’t) taught me something about why games get stuck, why teams burn out, and what production competence actually looks like when the pressure’s on.

Game Production Alchemist publishes two essays a week on three subjects:

• Production craft. How producers think, decide, and lead. The organisational dynamics, scheduling, scoping, risk management, and leadership models that don't get taught anywhere but should. Thirty years of pattern recognition, written down.

• Flow and delivery. Why Scrum is a poor fit for game development, what Little’s Law and the Theory of Constraints tell you about your team’s capacity, and how to build a delivery system that holds up without grinding people into the ground.

• AI and agentic workflows. What changes when producers build with AI tooling, when agents handle the grunt work, and what the craft looks like now. No hype. Production discipline first.

Who it’s for

Working producers, leads and studio heads in F2P mobile, co-development and indie. People who care about the craft, not just the title.

If you want hot takes on game releases, this is the wrong place. If you want arguments that hold up under pressure and tools that actually work, carry on.